Why do I need an Internet Presence in Kenya?

Why do I need an Internet Presence in Kenya?

Brand development is of utmost importance. With better internet penetration within the country, everyone has the power to do a simple “Google Search”. Furthermore, social media platforms have enabled the public to conveniently interact with more brands online than ever before. Due to all this it is easier for customers to trust brands with better online presence as opposed to brands that are inaccessible online. Most of all, it shows commitment, investment and openness.